The Newest Tool in Marketing: LinkedIn Video Ads

A source from Reel SEO recently reported on a blog from LinkedIn Marketing Solutions that stated the professional networking site would now accept video ads in order for their clients to market to other business professionals. All it requires is a YouTube URL to a video of maximum 30 seconds and some simple text to go with the video.

As we all know, the primary appeal for advertising on LinkedIn is its targeting power. Fortunately, video ads allow you to target by a wide variety of factors such as location, company, job title, school, skills, group, gender, and age.

According to the source at Reel SEO, LinkedIn’s establishment as a social network of professionals could ensure it’s suitability to reach the exact audience you want in the realms of company, job title, and skill set. Video ads could serve as the perfect targeting solution for products like business software and services, online video platforms, and video production services. Check out the article and see what you think.  Tell us what has worked for you!

Your next question might be who can create short effective ads for use on LinkedIN?  You might have guessed that we would be happy to help.  Check out this 15-second TV spot that we created.  If we can convey all that information in 15-seconds we can certainly help with LinkedIN ads!

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