Not all marketing is created equal! Some companies need straightforward pieces that convince consumers that their product solves their problem! (Think about Bayer Aspirin Commercials). That’s not a simple task but good agencies can break down the problem and craft a campaign that will clearly communicate the solution to the consumer. Then there are those who need read more »
My name is Brendan Bello, but if you saw the video below you may already know that. (If you haven’t, I suggest you check it out! *wink*) It isn’t your typical “sit down and let’s talk about yourself” kind of video; we took a more dynamic approach to it. We wanted to shoot the interview read more »
Summer is in full swing, and maybe that has caused us to revert to our childhoods a little bit here at Blueforest Studios. Recently, Vann and I were discussing some of our favorite Calvin and Hobbes strips. After a little while, we decided to recreate some of our favorite Calvin and Hobbes strips, taking place read more »
Video and marketing go hand in hand for promoting an idea. Social media outlets are a common place for businesses and professional marketers to advertise and popularize their content. According to MediaPost, Animoto, a video creation service, conducted a social video report which says “nearly 2/3 of marketers are planning to incorporate video in their read more »
Oftentimes, many nonprofits may not have the ability to acquire enough sponsors for their various events and activities. This week’s “Kimberly’s Corner” features a company which links nonprofits with those sponsorship opportunities from local and national corporations. Kimberly Corrigan recently spoke with Megan Hennay, Strategy Manager of ZipSprout. ZipSprout works directly with corporations seeking marketing and sponsorship read more »
if you rely on Facebook primarily for news from businesses and media outlets, you might have to scroll further. Facebook has made a change to its news feed algorithm regarding the hierarchy between user posts and posts from businesses and media outlets. Posts from Facebook users’ family and friends are now prioritized over those from read more »
Kimberly Corrigan is the host of “Kimberly’s Corner,” an ongoing mini-series which aims to showcase fun events local businesses are holding or inform the public about what services the businesses offer in general. This “Kimberly’s Corner” features Eric, Senior Solution Account Executive, of Atlantic BT. Atlantic BT is a web design firm that specializes in read more »
by Brendan Bello The best way to convey a message is through memorable storytelling. At the Nonprofit Storytelling Seminar in June, Blueforest’s very own Ammon Ehrisman taught the essentials of every memorable story. After welcoming many people of various nonprofit organizations, Kimberly Corrigan opened the seminar by introducing herself and Blueforest Studios. Ammon followed read more »
The week for Triangle AdFed’s What We Do You Can Too internship program is over. Daniel Engman and Mason Carrara have both had a splendid time learning different areas of advertising at Blueforest Studios. The crammed week included learning how to edit videos in Adobe Premiere Pro, learning how to edit pictures in Photoshop, and read more »
This is our fourth year participating in Triangle AdFed’s What We Do You Can Too internship program, or WWDU2, where high school students receive the opportunity to gain hands-on experience in the advertising industry for one week. This year we have three interns: Brendan Bello, Daniel Engman, and Mason Carrara. I am a high school student read more »