BLUEFOREST BLOG

Meet us at High Five!

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We are looking forward to all the great speakers and workshops at High Five this year. We also want to meet new people and if you would like to talk about Video Marketing please sign-up for a 15-30 minute appointment slot. For those on Google check out the calendar below!  Others feel free to reach read more »


Custom Music Helps Take Home the Addy

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When Blueforest Studios was selected by Triangle AdFed to produce a video to launch the new ADDY award and program we were ready to take up the challenge. We knew that we’d have to go above and beyond to inspire our local advertising and marketing colleagues. We collaborated with Bill Harper of Wonder Web and also read more »


Blueforest Storytelling Seminar

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We have raving fans for our Storytelling Seminar – so you’ll definitely want to check it out. Our next seminar is February 24, 2016 at 10:30am.  Lunch will be provided to those who’d like to stay after. One past commenter wrote: -Great storytelling seminar!. Gave me new perspective on using good #stories to make#marketing memorable…ppl remember great stories See read more »


The Limitless World of Animation

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As the animated video market has become saturated with whiteboard animations, it may seem like animation is a fad coming near the end of its tenure. We work on providing animation that goes far beyond the “whiteboard” style that was popular a few years ago. Our animation strives to be a part of the story read more »


Meet Me at the Addys

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In the spirit of awards season, the Triangle Ad Fed introduces a brand new Addy to the American Advertising Awards that is sure to soar to new heights. With the theatrics of a glass-shattering surprise and the slick gunmetal award, the new Addy represents the bold, timeless, and innovative creations individuals and agencies have promoted read more »


Just How Effective is Multiscreen Marketing?

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If you were to check any literary resource 40 years ago for the term “multiscreening,” a definition would not exist. However, our society has…evolved into a network of humans exceedingly less physically connected and more digitally connected through social media and television. Therefore, as we spend our time in a new way, traditional marketing concepts read more »


The Death of Video Snippets and Why You Should Care

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Why YouTube You Ask?! Many people wonder why our team at Blueforest insists on using YouTube most of the time.  We adopted it a while back because it’s so easy to use and also because Google owns it; a well-optimized YouTube video or channel can lead to gains in organic Google Search. We think that read more »


Choosing a DIY Video or Hiring a Video Professional

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Choosing between a DIY video or hiring a professional to make your video? There are different factors that you might not be aware of that are essential to consider. Both options have pros and cons, depending on the video content and why the video is being made. Anyone can pick up a camera and make read more »