Becoming a professional voice-over artist is no picnic in the park. Some of us remember the Seinfeld episode where George is a hand model. Let’s just be clear that being a voice artist is both a gift – like George’s hands – and a cultivated skill. Plenty of people sound great, but there are many steps one has to take to sound sufficiently sharp.
On this week’s Kimberly’s Corner, voice-over extraordinaire Donna offers tips on how you can sound like a professional voice-over artist. It involves reading well, placing emphasis on the right spot and practicing.
When it comes to voice-overs, the popular phrase “practice makes perfect” definitely comes into effect.
To help take your voice to the next level, check out Donna’s helpful tips.
Not all marketing is created equal! Some companies need straightforward pieces that convince consumers that their product solves their problem! (Think about Bayer Aspirin Commercials). That’s not a simple task but good agencies can break down the problem and craft a campaign that will clearly communicate the solution to the consumer. Then there are those who need to market to businesses which means that you’re generally selling to more than one type of person some type of complicated solution. It’s not just the cheapest widget but the least expensive widget that solves a complicated problem and makes the decision maker look great. If that’s your challenge and you need a holistic solution – BtB Marketing might be for you.
On this week’s “Kimberly’s Corner”, Associate Creative Director of BtB Marketing Josh Adams sits down with Kimberly Corrigan and briefly discusses what BtB Marketing does and what sets them apart.
BtB Marketing is a full-service, business-to-business, integrated marketing agency in Raleigh offering integrated marketing services to companies and businesses who want to market to other businesses.
The messages BtB Marketing provide are not the same as a standard marketing agency. Their messages are more factual, data driven, and less appealing to emotion.
What makes Btb Marketing special is that they’re “one of the few agencies in the area that focus on business to business specifically in the technology space,” according to host Kimberly Corrigan.
To learn more about Btb Marketing, check out their website here.
Oftentimes, many nonprofits may not have the ability to acquire enough sponsors for their various events and activities. This week’s “Kimberly’s Corner” features a company which links nonprofits with those sponsorship opportunities from local and national corporations.
Kimberly Corrigan recently spoke with Megan Hennay, Strategy Manager of ZipSprout. ZipSprout works directly with corporations seeking marketing and sponsorship opportunities, serving as a matchmaker service between corporate sponsors and the local nonprofits.
Kimberly Corrigan is the host of “Kimberly’s Corner,” an ongoing mini-series which aims to showcase fun events local businesses are holding or inform the public about what services the businesses offer in general.
This “Kimberly’s Corner” features Eric, Senior Solution Account Executive, of Atlantic BT. Atlantic BT is a web design firm that specializes in various areas of digital development including designing websites and cloud applications. Atlantic BT classifies itself as “digital problem solvers.”
One of the many cool events happening at Atlantic BT is Thirsty Thursdays, a free event where, on select Thursdays through September, business individuals network with the Atlantic BT staff all while eating free food and playing games.
Cornhole competitions are a featured activity at Thirsty Thursday. Individuals form teams and supply a donation. Items are also raffled off for a donation. The purpose of the event is to support charities “near and dear” to Atlantic BT’s employee’s hearts.